Starting with Scholar’s eye-melting AE projects, we were tasked with defining and writing expressions on many properties on many layers in dozens of comps, so that Cloneless’ toolkit could inject data from the client and update elements in AE.
Due to the nature of the project, render speed was of the utmost importance. In addition to technical rigging, lovatt spent R&D time exploring ways to streamline the project as much as possible, in order to cut down precious render seconds on game day.
Awards
AdAge Award – Small Agency Of The Year, West, Silver (Tie)
Cannes Lions – Creative Data – Gold Lion
Cannes Lions – Digital Craft – Silver Lion for Innovative Use of Technology
